All Marketing knowledge

The UK's rules on advertising less healthy food and drink are among the strictest in the world. Here's a plain-English guide to what's restricted, what counts as HFSS, and how brands can keep advertising compliantly.

A continuously updated guide to social media marketing in the UK — TikTok, Instagram, LinkedIn, Meta, Reddit and the platform shifts that matter — with all of our latest coverage in one place.

A continuously updated guide to connected TV and streaming advertising in the UK — Netflix, broadcaster VOD, self-serve TV and the deals reshaping the living-room screen — with all our coverage.

A continuously updated guide to retail media and retail marketing in the UK — the fastest-growing corner of the ad market — from Amazon and Tesco to shopper behaviour, with all our latest coverage.

A plain-English, continuously updated guide to the rules that govern UK advertising — the ASA, the CAP Code, HFSS food rules and the DMCC Act — with all our latest rulings coverage.

Your continuously updated guide to how artificial intelligence is reshaping marketing in the UK — from AI ad tools to being found by AI search. Every Marketing Minute story on AI, in one place.

Meta has begun rolling out ads inside WhatsApp for the first time, placing Status ads and Promoted Channels in the Updates tab — a landmark moment for one of the last big ad-free apps.

The ASA has banned a Grain Connect email that claimed Virgin Media's takeover of YouFibre would trigger in-contract price rises, ruling the competitor comparison misleading and unsubstantiated.

Specsavers is stretching its iconic 'Should've gone to Specsavers' line for the first time in 22 years, using it to remind customers the brand offers far more than routine eye tests.

New analysis of this year's Prime Day shows UK shoppers shifting spend away from big-ticket electronics toward groceries, beauty and everyday essentials — a behavioural signal brands can't afford to ignore.

Reddit's advertising revenue is climbing sharply as the platform leans into contextual targeting and high-intent communities — and a new search ads product is taking direct aim at budgets that usually flow to Google.

Netflix posted $12.6bn in second-quarter revenue and reaffirmed that its advertising business is on track to roughly double this year, cementing streaming's place in the media plan.

Nestlé is pouring more money into marketing and rebuilding it around a digital, social-first model, while concentrating its firepower on a smaller set of 'power brands' expected to drive the bulk of future growth.

Comcast's self-serve Universal Ads platform has launched in the UK with Channel 4, ITV and Sky on board, promising to open premium TV and streaming advertising to small and medium-sized businesses.

Publicis Groupe has upgraded its full-year 2026 guidance after posting 4.8% organic growth in the second quarter, extending a run of outperformance built on data, AI and a $3bn acquisition spree.

The Advertising Standards Authority has issued its first rulings under the UK's new 'less healthy food' advertising restrictions, banning Instagram ads from M&M's and a Morley's franchise while clearing several rivals.

Google's proposed Universal Commerce Protocol would let AI agents like ChatGPT and Copilot buy products directly — a potential turning point for how commerce works online.

Microsoft's Bing has added AI Visibility Insights to Webmaster Tools, helping brands understand how their content appears in AI-powered search — a sign of a new SEO frontier.

Instagram's new ‘Your Algorithm’ controls show users why content appears in their feed and let them shape their recommendations — with real implications for brands.

Google's rebuilt Asset Studio lets advertisers generate images and video from text prompts, promising to democratise ad creative — with human oversight still essential.