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George at Asda Launches Its Biggest Womenswear Push in Years With 'If You Know, You Know'
George at Asda has rolled out a major autumn womenswear campaign via Lucky Generals, trading up its style credibility with a fashion-week-timed push.
Sep 252 min read


NatWest and Waitrose Become Founding Partners of 'The Amol Rajan Connection'
Broadcaster Amol Rajan's new media platform has landed Waitrose and NatWest as founding partners — the latest sign of big brands underwriting journalist-led content ventures.
Sep 252 min read


Sky Vegas Relaunches With Kaya Scodelario in Dentsu Creative's 'Primetime Play'
Flutter-owned Sky Vegas has unveiled 'Primetime Play,' a celebrity-led brand platform starring Kaya Scodelario — Dentsu Creative's first major work since winning the account.
Sep 252 min read


IAB UK's 'Digital Dividend': Ad Sector Could Add £242bn and 1.2m Jobs by 2035
The IAB UK's new Digital Dividend report says digital advertising could inject up to £242bn and create 1.2 million jobs by 2035 — if government backs skills, regulation and investment.
Sep 253 min read


Accenture Launches 'Accenture Construct' to Reinvent Capital Project Delivery
Accenture has launched Accenture Construct, a 5,000-strong global business chasing a $260bn market to reinvent how the world's capital projects are delivered — and it's a branded-house masterclass.
Sep 243 min read


How to Advertise on Pinterest in the UK: A Small Business Guide
A practical UK guide to advertising on Pinterest for small businesses: ad formats, how to set up campaigns, targeting options, 2026 costs and a launch checklist.
Sep 245 min read


DoorDash Consolidates Global Media With WPP Across 40+ Markets
DoorDash has named WPP Media its first global media partner across 40-plus markets, pulling brands like Deliveroo and Wolt into one consolidated account — a major win for WPP.
Sep 243 min read


Target Centers Its Comeback on Design With the 'Inside Out' Campaign
Target's new 'Inside Out' campaign turns its iconic red bag into a symbol of design and self-expression, doubling down on the design heritage that once set it apart as its turnaround builds.
Sep 243 min read


Accenture Song Signals US Media Ambitions With Melissa Fein Hire
Accenture Song has hired Melissa Fein to scale its US media business — a hire that puts the consulting-owned agency squarely on the turf of the traditional media holding companies.
Sep 243 min read


Chili's Takes Aim at Mexican QSRs as Its Turnaround Gathers Pace
Fresh off a striking turnaround, Chili's CMO George Felix laid out a growth plan that sets its sights on Mexican fast-food rivals — a bold expansion of the casual-dining brand's ambitions.
Sep 243 min read


Gap Bets on 'Fashiontainment' With a Multi-Year Boy Band Partnership
Gap has struck a multi-year deal with boy band Just Your Type, formalising a 'fashiontainment' strategy that turns its brand into culture, content and clothing all at once.
Sep 243 min read


Serviceplan Culture Bets on Women's Football With Monarch Collective
Serviceplan Culture has formed a strategic partnership with sports investment platform Monarch Collective, backing women's football as the UEFA Women's Champions League season kicks off.
Sep 243 min read


Bergader's First Thjnk Campaign Trades the Cows for the Alps
Cheese brand Bergader has launched 'Dein Bisschen Alpen', its first work from new agency Thjnk — ditching the category's tired cow imagery to sell a feeling instead.
Sep 243 min read


German Digital Ad Market Set to Grow 13.8% to Nearly €9bn in 2026
Germany's OVK has raised its 2026 forecast: digital advertising is set to grow 13.8% to nearly €9bn, with video overtaking to become the market's largest format.
Sep 243 min read


FlixBus Hands Its Global Creative Account to Berlin Newcomer Unicorn
FlixBus has picked young Berlin agency Unicorn as its new global creative lead, backing a shift from performance marketing to brand-building and an ambition to become a 'love brand'.
Sep 243 min read


Hungry and Foolish Names Philippe Boucheron Creative Director and Partner
Independent Paris agency Hungry and Foolish has hired Philippe Boucheron as creative director and partner, doubling down on senior creative firepower as indies court big-brand briefs.
Sep 243 min read


Cash Express Struts Into E-Commerce With a Just Happiness Catwalk
Secondhand chain Cash Express is launching its online marketplace with a fashion-show stunt from agency Just Happiness — turning pre-owned goods into a catwalk-worthy statement.
Sep 243 min read


France's Timber Industry Asks the Public to Imagine 'A Life Without Wood'
France's timber sector is running a striking category campaign asking people to picture life without wood — a smart use of absence to make an everyday material feel indispensable.
Sep 243 min read


LCP and Public Sénat Renew Their Ad Sales Deal With FranceTV Publicité
France's two parliamentary channels, LCP and Public Sénat, have renewed their advertising sales mandate with FranceTV Publicité — a quiet but telling vote for scaled, trusted ad sales.
Sep 242 min read


Decathlon Launches EasyBreath Dive With a Campaign by Orès Collective
Decathlon has launched EasyBreath Dive — a mask that lets people breathe underwater to three metres without a tank — with a campaign by agency Orès Collective built to make diving feel accessible.
Sep 243 min read
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