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CoSpirit Opens Its Capital to Staff and Investor Re-Sources, With Nearly Half of Employees Buying In
French media group CoSpirit has brought employees and investment fund Re-Sources Capital into its capital, with close to one in two staff subscribing.
Sep 182 min read


Gaming Agency Biborg Launches 86DB, a Full-Service Shop for Film and Streaming
Biborg, a French agency specialising in video games, has created 86DB, a new agency dedicated to the cinema and streaming industry.
Sep 182 min read


Romance's 'Le Mal-Aimé' for Intermarché Wins the First-Ever Club des DA Grand Prix
At its 57th edition, France's Club des Directeurs Artistiques awarded its inaugural Grand Prix to 'Le Mal-Aimé', created by Romance for Intermarché.
Sep 182 min read


Grey London's Jai Kotecha Handed Expanded Role Leading Social Across Ogilvy Group UK
Grey London CEO Jai Kotecha has taken on an expanded remit to lead social capability across Ogilvy Group UK, as the WPP network moves to concentrate its social offer under senior leadership.
Sep 183 min read


The Independents Buys Production Powerhouse Smuggler in Content Land Grab
Luxury and lifestyle communications group The Independents has acquired international production studio Smuggler, adding one of advertising's best-known film shops to a collective of 24 businesses.
Sep 182 min read


Ogilvy Germany: The Best Future Creatives Will Need Non-Creative Skills
Ogilvy Group Germany's Chief People Officer argues that tomorrow's best creatives will need skills that have 'nothing to do with creativity' to work effectively with AI.
Sep 173 min read


Ex-Serviceplan Leaders Karsten Krämer and Verena Letzner Launch Consultancy Thyrd
Former Serviceplan and C3 executives Karsten Krämer and Verena Letzner have launched a new consultancy, Thyrd, adding to a wave of senior talent going independent.
Sep 173 min read


Hornbach Builds a Working Film Camera From Its Own Store Shelves
For its latest campaign, DIY retailer Hornbach and agency Heimat TBWA built a working film camera entirely from products found on the store's own shelves.
Sep 173 min read


Meetic Ditches the Camera for a Bold New Creative Approach
Dating platform Meetic has taken a deliberately camera-free creative approach in its latest campaign, standing apart from a category built on polished imagery.
Sep 173 min read


Roche Diagnostics France Picks Angie for Corporate Communications
Roche Diagnostics France has appointed agency Angie to handle its corporate communications following a competitive tender.
Sep 173 min read


Madrange Makes Its First Ad Campaign With Agency Mouton Noir
French charcuterie brand Madrange has launched its first advertising campaign with new agency Mouton Noir, a fresh creative chapter for a heritage food name.
Sep 173 min read


Saatchi & Saatchi Wins Cruzcampo's Creative Account After a Heineken Pitch
Saatchi & Saatchi has landed the creative account for Heineken's fast-growing Spanish lager Cruzcampo after a competitive pitch — a marquee drinks win as the Publicis agency rebuilds momentum.
Sep 173 min read


HUK24 Sharpens Its Brand With a wirDesign Relaunch
Germany's largest direct insurer HUK24 has unveiled a 'clearer, more modern, more confident' brand relaunch by agency wirDesign, tightening the visual system behind its 'digital, simple, cheaper' promise.
Sep 163 min read


AKQA Sends Jamal Musiala to a Zen Garden for Google Pixel 11 Pro
AKQA's social-first Google Pixel 11 Pro campaign casts footballer Jamal Musiala in a serene 'Garden Theory' world — high-fashion calm over spec-sheet bragging, with a Highsnobiety tie-up.
Sep 163 min read


Bahlsen Sends Leibniz Into a New Campaign Without Lead Agency Jung von Matt
Bahlsen's Leibniz brand has launched a new 'snack for on-the-go' campaign built by a fresh German-Polish creative team — notably without its long-standing lead agency Jung von Matt.
Sep 163 min read


Pleo Salutes the 'Craft of Finance' in a Pan-European Scholz & Friends Rebrand
Spend-management fintech Pleo has launched a pan-European brand campaign, 'For the craft of finance,' via Scholz & Friends — a rare piece of B2B work that celebrates finance professionals rather than replacing them.
Sep 163 min read


Provinzial Reinvents Its Guardian Angel — From Protector to Enabler
German insurer Provinzial and agency 27KM are repositioning the brand's 30-year-old yellow guardian angel from a symbol of protection to one of encouragement, across five emotional stories.
Sep 163 min read


Volkswagen France Turns Car Maintenance Into a Wellness Gag, via BBDO Paris
A new BBDO Paris film for Volkswagen France contrasts our obsessive self-care routines with neglected cars to sell a fixed-price maintenance contract — humour with a hard commercial job.
Sep 163 min read


Stagwell Names Liz Rutgersson Global CEO of Assembly
Stagwell has appointed ex-Dentsu leader Liz Rutgersson as global CEO of its flagship media agency Assembly, with Connie Chan taking APAC — a double leadership move as the network chases global scale.
Sep 163 min read


Fitness Chain clever fit Hands Its Media Account to Pilot
German fitness chain clever fit has awarded its media account to agency pilot Nürnberg, a notable win in the fast-growing, price-competitive gym sector.
Sep 153 min read
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