All Marketing knowledge

How Merx built a fast, no-nonsense website for Love Grabs — a London grab-hire, muck-away and aggregates operator whose customers decide in seconds.

How Merx designed and built a trust-first website for Berati Construction — a London contractor whose portfolio runs from Chelsea refurbishments to new-build care homes and mosques.

Merx helped London's Tas Restaurants grow Google Ads revenue 81% and total conversions 428% with AI Max and Performance Max — a win Google turned into an official case study.

Netflix held its first upfront in France, promising advertisers more effective, attention-led advertising as it chases a multi-billion ad business. Here's what it signals.

More customers are asking AI assistants what to buy and where to go. Here's how to make sure your business is the one they recommend.

At Advertising Week, Revlon showed how Amazon's interactive video ads turn passive streaming viewers into shoppers — and why the gap between seeing and buying is closing fast.

Esome launches a self-booking platform letting small businesses run ads on Netflix, Prime Video and Joyn from a budget of just 3,000 euros.

FAZ, Sueddeutsche, Zeit and Handelsblatt file plans for a joint advertising sales house, pooling their premium audiences to compete for budgets.

Publisher Bauer Media enters Germany's out-of-home advertising market by acquiring Eisbach.Media from Goldbach, betting on the resilience of the billboard.

Canal+ and BETC pitch the broadcaster as the 'super-aggregator' that ends subscription overload, in a national campaign built for 750 million contacts.

e.l.f. Cosmetics returns to the metaverse with 'Express Your e.l.f.', a virtual styling experience on avatar platform ZEPETO.

Channel 4 Sales launches Instant Re4ch to make buying across its streaming and broadcast estate faster and more automated.

OpenAI's new UK campaign skips the sci-fi and hands ChatGPT Voice to a cast of sharp-witted grandparents getting everyday things done.

Impressions and likes feel like progress, but they rarely pay the bills. Here's how to tell a vanity metric from one that actually matters - and what to measure instead.

Merx Marketing is building the new website, securing the trademark and running communications for Ratatouille Restaurant, a classic French bistro in Muswell Hill.

Deutsche Bank's new wealth campaign, by Philipp und Keuntje, is among the first German efforts to buy in-chat ads on ChatGPT — a glimpse of advertising's next frontier.

Nutrition app Yazio has unveiled a full rebrand around the idea of Good Dopamine, with a new identity and mascot from agency Koto and a Streak Heroes campaign built on habit-forming rewards.

Tesco Media, powered by dunnhumby, has unveiled its biggest retail-media overhaul yet, adding a new ad platform, shoppable formats, on-site video, in-store influencer content and a new measurement framework.

Four fixable reasons sites lose customers — and why fixing beats rebuilding.

Reader interest in The Celebrity Traitors hit 1 million page views in the first week of series 2, according to Taboola, with Claudia Winkelman and Richard E Grant among the biggest draws.