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Meta used Cannes Lions to showcase a raft of AI-powered advertising and creative tools aimed at making campaigns faster to build and easier to personalise.

TikTok's new Agentic Hub lets marketers deploy AI agents to automate campaign creation, optimisation and workflow — its boldest step yet into agentic advertising.

Google's biggest ads event of the year put generative AI at the centre of search advertising, from conversational ad formats to agentic automation.

Early evidence suggests being upfront about AI-generated content doesn't dent brand recall — reassuring news for advertisers experimenting with generative tools.

New consumer-protection powers under the DMCC Act are reshaping how UK brands can market online — with the CMA able to fine up to 10% of global turnover.

Electronic Arts opens up branded placements across its sports titles — a signal of gaming's growing pull for marketers.

A blockbuster acquisition brings two major ad-supported streaming platforms under one roof — and signals where CTV ad budgets are heading.

UK regulators hand website owners a way to keep their content out of Google's AI summaries — without a search ranking penalty.

Instagram's latest shopping features are transforming Reels into a powerful sales channel. Discover how UK brands can leverage product tagging, in-app checkout, and algorithm changes to turn engagement into measurable revenue.

For years, brands have focused on improving their visibility on Google. Today, the way people search for information is changing.

Artificial Intelligence dominated the agenda at London Tech Week 2026, with the UK securing over £6 billion in AI investment commitments.

1- Minute Summary: Artificial Intelligence (AI) is revolutionizing the way digital marketing is done, providing marketers with tools to automate processes, personalize experiences, and optimize campaigns.

One Minute Summary YouTube is embedding Google’s Veo 3 directly into Shorts, letting creators generate short, stylised clips from prompts — with native audio — inside the app.

One Minute Summary Technology giants have embraced evolution over revolution. Adobe’s 2025 identity refresh sharpened its logotype, simplified its palette to black, white and Adobe Red, and codified an adaptable system.