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Snapchat will stop rewarding and broadly recommending fully AI-generated videos in Spotlight, requiring 'substantial human involvement' for content to earn creator payouts.

Snap beat Q2 expectations as ad prices jumped about 10% — but ad revenue grew just 9%, meaning growth came from pricing rather than expanded inventory.

Spotify crossed 300M Premium subscribers and revealed its automated sales channel now makes up nearly 40% of ad-supported revenue — a big shift in how brands buy audio.

Pinterest reported Q2 2026 revenue up 18%, crediting AI as a clear accelerant for advertiser performance — though user growth came almost entirely from lower-monetizing markets.

In its first full quarter as Paramount Skydance, the company leaned on streaming growth and argued its pending Warner Bros. Discovery deal will be good for advertisers.

Domino's is paying customers a $5 coupon to test its relaunched app and website — no feedback required — underscoring that digital ordering now drives the bulk of its US business.

Snickers Ice Cream Minis is recruiting a first-ever 'Chief Online Chill Officer' to post witty comments and coupons on heated online threads — a social-first stunt extending 'you're not you when you're hungry'.

The FTC, with California and Utah, has sued Hims & Hers for allegedly sharing sensitive health data with ad platforms including Meta and Snap — a stark warning on first-party data in ad targeting.

Pernod Ricard's Jameson has become the NFL's official spirits sponsor in a multiyear deal, taking the slot Diageo declined to renew — a bold bet on live sport as US spirits demand softens.

Popeyes has named Anomaly its US creative agency of record, replacing McKinney and rebuilding its roster across Canada creative, comms and CRM in a push for consistency and value messaging.

Academy Sports + Outdoors has launched Academy Retail Media, offering onsite, in-app and off-site ads with closed-loop measurement across 52 million verified customers — retail media's next wave beyond grocery.