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Marketing Minute


HubSpot's Agent Hub opens: AI agents come for the marketing workflow
HubSpot has launched Agent Hub and a low-code Agent Builder in public beta, letting marketing teams assemble their own AI agents — no engineers required. Here is what it changes for lean teams.
1 day ago3 min read


Google Ads hands the keys to AI: what the 'AI Max' shift means for UK advertisers
A quiet July terms update lets Google's AI generate targeting, ad copy and destinations on your behalf — and from September, Dynamic Search Ads start upgrading to AI Max automatically.
1 day ago3 min read


99% of UK advertisers now use GenAI — but most are chasing the wrong prize
A new ISBA survey of 200 UK advertisers finds 99% engaging with GenAI, yet 76% prioritise efficiency over effectiveness. The brands focused
5 days ago4 min read


AI in Marketing: The UK Business Guide (Updated Weekly)
Your continuously updated guide to how artificial intelligence is reshaping marketing in the UK — from AI ad tools to being found by AI search. Every Marketing Minute story on AI, in one place.
6 days ago3 min read


Publicis raises its 2026 forecast as Q2 growth hits 4.8%
Publicis Groupe has upgraded its full-year 2026 guidance after posting 4.8% organic growth in the second quarter, extending a run of outperformance built on data, AI and a $3bn acquisition spree.
6 days ago2 min read


Research finds AI disclosure labels have little impact on ad performance
Early evidence suggests being upfront about AI-generated content doesn't dent brand recall — reassuring news for advertisers experimenting with generative tools.
Jul 203 min read
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