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Marketing Minute
Agentic commerce arrives: Google's Universal Commerce Protocol lets AI agents shop
Google's proposed Universal Commerce Protocol would let AI agents like ChatGPT and Copilot buy products directly — a potential turning point for how commerce works online.
Jul 202 min read
DMCC Act ushers in tougher rules on fake reviews and hidden fees
New consumer-protection powers under the DMCC Act are reshaping how UK brands can market online — with the CMA able to fine up to 10% of global turnover.
Jul 202 min read
Tesco, Waitrose, B&Q and John Lewis join dunnhumby retail media alliance
A new dunnhumby pilot aims to let brands run one campaign across multiple UK retailers at once, tackling retail media's fragmentation problem.
Jul 203 min read
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