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Footwear brand Ecco has launched a global media review with adviser support, adding to a busy year of blue-chip pitches reshaping agency rosters.

New Epsilon research forecasts £17.9bn of UK consumer spend across Black Friday and the Christmas sales — but nearly three-quarters of shoppers plan to cut back on non-essentials.

The structure of the £1.3bn UK government media account won by WPP has been revealed — a landmark contract that hands one holding company enormous public-sector reach.

Disney has sold out every Super Bowl LXI ad six months early, closing its 2026-27 upfront with 58 brands across 34 categories, nine of them first-time Super Bowl advertisers.

Kraft Heinz is adding roughly $100m to its marketing budget — lifting spend to about 6% of net sales — betting that bigger, fewer, higher-impact campaigns can pull the giant back to growth.

TF1's H1 2026 results show its streaming platform TF1+ doing the heavy lifting: ad revenue up 19% and 44 million monthly streamers, offsetting soft linear TV. Here's the European broadcaster blueprint.

ProSiebenSat.1's H1 2026 revenue fell ~9% as Germany's TV ad market weakened and World Cup rivals drew viewers away — yet cost cuts and Joyn's growth lifted profit and the shares.

Criteo's Q2 2026 revenue fell 11% to $428m and it cut guidance again as retail-media revenue dropped 21%. Why the category's French pioneer is stalling — and the lesson for brands.

AppLovin's Q2 2026 revenue jumped 53% to a record $1.92bn — yet the stock fell ~20%. Inside the guidance miss, its e-commerce ad pivot, and what DTC marketers should do.

The Trade Desk's shares fell ~22% after Q2 2026 revenue of $715.1m missed forecasts. Why the open web's biggest independent DSP wobbling matters — and what advertisers should do.

NRJ Group reported first-half 2026 revenue of €149.4m, down 3.5%, blaming a difficult advertising market as radio and TV ad income fell.

Snap beat Q2 expectations as ad prices jumped about 10% — but ad revenue grew just 9%, meaning growth came from pricing rather than expanded inventory.

A Kantar study found nearly €100m of gross ad investment ran around France's eight World Cup matches on M6, with Google the biggest advertiser — a concrete read on the value of premium live sport.

French TV audience data for July 2026 shows France 2 leading on 17.0%, ahead of TF1, while M6 recorded its strongest month in two decades on World Cup football — reshaping the buy for advertisers.

France's JCDecaux reported 5.7% organic revenue growth in H1 2026, with net profit nearly doubling as digital out-of-home leads — a bright spot in a softer French ad market.

Reddit's Q2 2026 advertising revenue jumped 64% to $762m as AI ad tools scaled, yet shares fell on softer US user growth — a lesson in the gap between ad momentum and market expectations.

Amazon's advertising revenue climbed about 26% to $19.8bn in Q2 2026, with live-sports inventory selling out — cementing retail media and Prime Video as the industry's third ad giant.

ITV posted a 'solid' first half — total ad revenue up 3%, digital ad revenue up 13% and ITVX viewing up 27% — powered by the World Cup, with a £100m buyback and a softer Q3 flagged.

Global has unveiled ‘Billboards by Global’, a 4,500-panel out-of-home network reaching 43m Britons a fortnight — and it’s pitched squarely at data-led, measurable OOH.

The latest AA/WARC Expenditure Report shows UK ad spend hit £11.7bn in Q1 2026 (+9.3%). But TV’s 0.8% headline hides a split: linear flat, addressable up 15.5%.