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Alexander Rohwer, who led brand and advertising at Otto until spring 2026, has joined Serviceplan Group as a managing director at its Plan.Net digital arm.

The L'Équipe group has acquired free-to-air NFL rights, including the Super Bowl, for the 2026-2027 season, with France Télévisions airing the Paris Game.

Tinder has rolled out a France-market brand campaign by Jellyfish promoting its Double Date feature, targeting Gen Z's shift toward group, friendship-led experiences.

French glass-jar brand Le Parfait has launched a summer TV campaign built on passing homemade cooking down across generations.

Insurance comparison site LeLynx.fr is back on French TV with a campaign by Hors Écran introducing a new mascot, Malynx, and reviving its famous slogan.

French media regulator Arcom will begin implementing recommendations from the Lasserre report on public-broadcasting impartiality from September 2026.

NRJ Group reported first-half 2026 revenue of €149.4m, down 3.5%, blaming a difficult advertising market as radio and TV ad income fell.

Prisma Media has become the first French press publisher to feed its first-party data into Nielsen's ID Graph, the engine behind Digital Ad Ratings measurement.

Ad-tech platform StackAdapt launched in-platform Economic Impact Measurement, connecting ad exposure to roughly $4 trillion in US consumer card-transaction data.

Out-of-home giant Outfront created a chief data officer role and filled it with IPG/UM veteran Huw Griffiths, as OOH races to prove measurable value against digital.

Snapchat will stop rewarding and broadly recommending fully AI-generated videos in Spotlight, requiring 'substantial human involvement' for content to earn creator payouts.

Snap beat Q2 expectations as ad prices jumped about 10% — but ad revenue grew just 9%, meaning growth came from pricing rather than expanded inventory.

Spotify crossed 300M Premium subscribers and revealed its automated sales channel now makes up nearly 40% of ad-supported revenue — a big shift in how brands buy audio.

Pinterest reported Q2 2026 revenue up 18%, crediting AI as a clear accelerant for advertiser performance — though user growth came almost entirely from lower-monetizing markets.

In its first full quarter as Paramount Skydance, the company leaned on streaming growth and argued its pending Warner Bros. Discovery deal will be good for advertisers.

Lucozade Ribena Suntory has appointed Dark Horses as lead creative agency for Lucozade, as the energy brand approaches its 100th anniversary.

Prostate Cancer UK's 'This Club Matters More' unites rival football fans under a fictional 'Prostate United' — and marks the final work from agency Elvis.

Coca-Cola Great Britain has launched 'Counter Cultures', a campaign celebrating the family-run hospitality businesses that stock its drinks.

Soft-drinks maker AG Barr has appointed VCCP Media as its media agency of record after a competitive four-way pitch, unseating incumbent the7stars.

Co-op, with Carat UK and Platform Media, has launched 'Pop to Co-op', a four-part comedy microdrama — a first for UK grocery.