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Marketing Minute


Google's Q2 ad revenue jumps 14.5% as AI reshapes Search
Alphabet's Q2 2026 results show Google advertising up 14.5% and Search up 17% — proof that AI features are expanding queries, not killing them. Here's what UK marketers should do.
4 days ago3 min read


Agentic commerce arrives: Google's Universal Commerce Protocol lets AI agents shop
Google's proposed Universal Commerce Protocol would let AI agents like ChatGPT and Copilot buy products directly — a potential turning point for how commerce works online.
Jul 212 min read


Google's Asset Studio brings AI image and video generation to advertisers
Google's rebuilt Asset Studio lets advertisers generate images and video from text prompts, promising to democratise ad creative — with human oversight still essential.
Jul 212 min read


Fewer than a third of Google searches now end in a click
New data shows most Google searches now end without a click to any website, as AI answers keep users on the results page — a profound shift for search-reliant brands.
Jul 212 min read


Google Marketing Live 2026: Gemini reshapes search advertising with agentic AI
Google's biggest ads event of the year put generative AI at the centre of search advertising, from conversational ad formats to agentic automation.
Jul 212 min read


CMA forces Google to let publishers opt out of AI Overviews
UK regulators hand website owners a way to keep their content out of Google's AI summaries — without a search ranking penalty.
Jul 203 min read


The New Marketing Battlefield: Can AI Find Your Brand?
For years, brands have focused on improving their visibility on Google. Today, the way people search for information is changing.
Jul 162 min read


“Shorts of the Future”: YouTube Adds Veo 3 AI Video Generation — What It Means for Marketers
One Minute Summary YouTube is embedding Google’s Veo 3 directly into Shorts, letting creators generate short, stylised clips from prompts — with native audio — inside the app.
Sep 25, 20253 min read


Tech Signals Strength — Adobe, Amazon and Google Show How Subtle Rebrands Deliver Big Impact
One Minute Summary Technology giants have embraced evolution over revolution. Adobe’s 2025 identity refresh sharpened its logotype, simplified its palette to black, white and Adobe Red, and codified an adaptable system.
Sep 25, 20253 min read


TikTok Launches Search Ads to Challenge Google
One Minute Summary TikTok has launched Search Ads, allowing brands to target users directly within the app’s search results.
Sep 24, 20252 min read
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