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Google has opened its SynthID Detector to the public, letting people check whether images and other media were generated by AI, and extending coverage beyond its own models.

French ad-tech platform Equativ has embedded DoubleVerify’s media-quality verification directly into its supply-side platform.

NewsGuard is appealing an FTC condition on the Omnicom–IPG merger that restricts steering ad buys based on third-party journalism-standards ratings.

Ad-tech firm Pixability has launched a tool to help advertisers detect and avoid low-quality AI-generated content — 'AI slop' — when running ads on YouTube.

A Berlin court says transit operator BVG must keep running Nius ads it tried to pull. Why the ruling is a brand-safety and acceptance-policy wake-up call for out-of-home media.

Meta is removing advertisers' ability to exclude specific placements, platforms and devices at the ad-set level — another push toward automation-first buying, and a fresh headache for brand safety.

Google has launched an 'ad detection' tool that lets marketers better assess how their ads actually appear and perform inside Chrome.

Fraud0 warns most web traffic isn't human and AI is accelerating bots. Why verifying that your impressions reach humans is one of the highest-ROI moves in marketing.

BMW's tie-in with Sony's 'Spider-Man: Brand New Day' put its Neue Klasse on the big screen — but showing Spider-Man promos on owners' in-car displays has sparked a backlash.

The ECJ sided with Ikea against a Belgian far-right party that copied its look, ruling that political speech does not give free rein to exploit a famous brand's reputation.

A high-profile public-to-private move puts Havas into the disinformation-defence business — a sensitive intersection of comms, security and politics.

Radio France's inter-union assembly voted to authorise a strike after management lined up a Valeurs Actuelles deputy editor for a France Inter slot — an editorial-independence flashpoint.

Target's newly relaunched beauty assortment of ~40 new brands includes just two Black-owned brands, reigniting criticism after its earlier DEI rollback.

Aldi, dm, P&G and roughly 30 others say they will stop advertising on right-wing YouTube channels after a Campact investigation — a fresh test of automated brand safety.

After days of social backlash, Kenvue's Neutrogena has issued a statement acknowledging past treatment of former ambassador Hayden Panettiere following her death — a case study in what a delayed brand crisis response actually costs.

The World Federation of Advertisers has settled X's antitrust lawsuit and agreed not to relaunch GARM — leaving advertisers to manage brand safety on their own terms.