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Marketing Minute


Comcast's Universal Ads lands in the UK with ITV, Channel 4 and Sky
Comcast's self-serve Universal Ads platform has launched in the UK with Channel 4, ITV and Sky on board, promising to open premium TV and streaming advertising to small and medium-sized businesses.
Jul 222 min read


ASA bans M&M's and Morley's ads in first rulings under new junk food rules
The Advertising Standards Authority has issued its first rulings under the UK's new 'less healthy food' advertising restrictions, banning Instagram ads from M&M's and a Morley's franchise while clearing several rivals.
Jul 223 min read


DMCC Act ushers in tougher rules on fake reviews and hidden fees
New consumer-protection powers under the DMCC Act are reshaping how UK brands can market online — with the CMA able to fine up to 10% of global turnover.
Jul 202 min read


CMA forces Google to let publishers opt out of AI Overviews
UK regulators hand website owners a way to keep their content out of Google's AI summaries — without a search ranking penalty.
Jul 203 min read


Tesco, Waitrose, B&Q and John Lewis join dunnhumby retail media alliance
A new dunnhumby pilot aims to let brands run one campaign across multiple UK retailers at once, tackling retail media's fragmentation problem.
Jul 203 min read


UK crowned world’s second most creative market at Cannes Lions 2026
British agencies contributed to 183 winning entries at Cannes Lions 2026, including seven Grand Prix, cementing the UK's status as a global creative hub.
Jul 202 min read


UK ad spend set to break £50bn for the first time in 2026
AA/WARC forecasts double-digit momentum carrying the UK advertising market past a landmark £50bn figure in 2026.
Jul 203 min read


UK marketing budgets hold near two-year high — but confidence is slipping
The latest IPA Bellwether shows UK marketing spend still rising in Q2 2026, even as marketers turn more cautious about the year ahead.
Jul 203 min read


Instagram Just Made Reels a Storefront – Here's How UK Brands Turn the Algorithm Into Revenue, Not Just Reach
Instagram's latest shopping features are transforming Reels into a powerful sales channel. Discover how UK brands can leverage product tagging, in-app checkout, and algorithm changes to turn engagement into measurable revenue.
Jul 203 min read


London Tech Week 2026: £6 Billion in AI Investment Pledges
Artificial Intelligence dominated the agenda at London Tech Week 2026, with the UK securing over £6 billion in AI investment commitments.
Jul 162 min read


UK Shopper Behaviour in 2026: The Consumer Trends Every Retailer Should Know
⏱️ 1-Minute Summary Online retail now accounts for 27.5% of total retail sales in Great Britain (ONS, January 2026). While significant, it remains below the frequently quoted "over 30%".
Jul 94 min read


Shopper Insights in the UK: Understanding Consumer Behaviour in 2025
1-Minute Summary: As UK retailers face increasing competition and changing consumer expectations, understanding shopper behaviour has never been more important.
Sep 26, 20253 min read


Merx Marketing delivers 33 roller banners for South & City College Birmingham
Merx Marketing produced and delivered 33 premium roller banners for South & City College Birmingham's 2025 enrolment — on a custom size and a two-week turnaround.
Sep 10, 20252 min read
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