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How to Advertise on YouTube in the UK: A Small Business Guide
YouTube reaches 94% of UK adults. Here's how small businesses can advertise on it — the ad formats, real costs, campaign types and a simple step-by-step setup.
4 days ago5 min read


Tesco Kitchen returns for a starrier second series
Tesco Kitchen is back for season two with Greg James, Seema Pankhania and a fresh line-up of celebrity guests. Here's why grocers are becoming content publishers.
Aug 103 min read


E.ON turns the energy transition into a YouTube reality show
German utility E.ON is launching 'House of Power', a scripted-reality YouTube series with Google and agency Mawave, using creators and challenges to make renewable-energy tech entertaining.
Aug 43 min read


YouTube Shopping lands in the UK: M&S, Currys and Boots bet on creator commerce
YouTube has launched its Shopping Affiliate Programme in the UK with M&S, Currys, Boots, Next and more — turning creator recommendations into a shoppable, auto-tagged storefront, even on the TV.
Jul 273 min read


“Shorts of the Future”: YouTube Adds Veo 3 AI Video Generation — What It Means for Marketers
One Minute Summary YouTube is embedding Google’s Veo 3 directly into Shorts, letting creators generate short, stylised clips from prompts — with native audio — inside the app.
Sep 25, 20253 min read
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