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German Advertisers Demand Standards and Transparency in Retail Media
An OWM member survey found 88% of German companies rate retail media 'important', but advertisers are pushing for shared standards, better ROAS measurement and pricing transparency.
Sep 30 min read


Xavier Niel Emerges as Favourite to Buy '60 Millions de Consommateurs'
Billionaire Xavier Niel, via NJJ Médias, is the frontrunner to acquire consumer magazine 60 Millions de Consommateurs from the state institute INC, which is being wound up.
Sep 30 min read


WPP Escalates Its Legal Fight With Whistleblower Foster
The legal battle between WPP and ex-employee-turned-whistleblower Foster has escalated, with the holding company moving to allege misconduct and seek sanctions — putting holdco governance in the spotlight.
Sep 20 min read


Meta Appeals France's Order to Renegotiate Press-Neighbouring-Rights Payments
Meta has appealed a French competition-authority order that would force it to renegotiate its neighbouring-rights payments to French publishers — a signal fight in the ongoing battle over how platforms pay for news content.
Aug 243 min read


Apple Reveals Its German Profits for the First Time — Under New EU Public-Disclosure Rules
For the first time, Apple has publicly disclosed its German profits and tax under new EU transparency rules — €209m pre-tax profit on €2.72bn revenue in Germany. A landmark moment for corporate transparency and brand reputation.
Aug 243 min read


WPP Hit by $350m Rebate Claim as Whistleblower Cites Sony Probe
A former GroupM executive has amended his US lawsuit against WPP, citing a Sony investigation he says found $350m of client media rebates were retained. WPP calls the claims baseless.
Aug 213 min read


The IAB Updates Its AI Ad-Disclosure Standards as Labeling Laws Multiply
The IAB has released version 2 of its AI Transparency & Disclosure framework as state and international labeling laws multiply — and as research shows AI labels can dent performance.
Aug 203 min read


The ANA moves to standardise retail media measurement
The ANA released standardised retail media measurement guidelines with 40+ advertisers, proposing a 14-day attribution window — with Amazon notably absent.
Aug 193 min read


Nielsen to acquire DoubleVerify for $2.15bn — measurement's biggest land grab yet
Nielsen is taking ad-verification giant DoubleVerify private for about $2.15bn. Inside the deal, why measurement is consolidating, and what brands should do about vendor independence.
Aug 73 min read


AI ad-disclosure rules land on 2 August: what UK advertisers must do
From 2 August 2026, the EU AI Act’s Article 50 requires AI chatbots and AI-generated content to be disclosed. UK brands running EU campaigns are in scope — here is a checklist.
Jul 283 min read


Instagram gives users control with new ‘Your Algorithm’ feature
Instagram's new ‘Your Algorithm’ controls show users why content appears in their feed and let them shape their recommendations — with real implications for brands.
Jul 212 min read


Research finds AI disclosure labels have little impact on ad performance
Early evidence suggests being upfront about AI-generated content doesn't dent brand recall — reassuring news for advertisers experimenting with generative tools.
Jul 202 min read
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