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Amazon has blocked Meta's Muse AI agent from buying on its site, exposing the real battle of the agentic era: who owns the transaction. Marketing Minute's framework for brands caught in the middle.

Florida has asked a court to force Meta to change how Facebook and Instagram work for minors, escalating a lawsuit that accuses the company of addicting young users.

Meta, TikTok and X mounted one of the first legal challenges to the UK Online Safety Act, arguing Ofcom’s information demands are disproportionate.

TL;DR: WhatsApp reaches around three-quarters of UK adults, which makes it one of the most direct marketing channels a small business can own. Start free with the WhatsApp Business app, treat the channel as a conversation rather than a broadcast, and get explicit permission before you send anything promotional — because UK law treats a marketing WhatsApp much like a marketing email. Why WhatsApp belongs in your marketing mix Email gets ignored. Social posts get buried by the

Meta's new Ads AI Connectors let tools like Claude and ChatGPT plug straight into ad accounts to audit, build and edit campaigns. Agentic advertising just arrived at the world's biggest performance platform.

Meta has consolidated its creator and partnership-ads tools into a single Creator Marketing Hub and set 29 September for general availability of Instagram live video Partnership Ads.

Meta has agreed roughly $18bn to settle US state claims that Instagram and Facebook harmed children — and default time limits for under-18s reshape teen reach for every advertiser.

Analysts warn a national school smartphone ban could strip billions from social platforms' ad revenue — and reprice teen attention.

A practical 2026 guide to advertising on Facebook and Instagram for UK small businesses — setup, objectives, budgets, real UK costs, Advantage+ and the new 2% UK fee.

Meta's Q2 2026 advertising revenue rose 27% to $59.4bn, but the number UK marketers should watch is the 12% jump in price-per-ad. Here's what auction inflation means for your budgets.

Meta has begun rolling out ads inside WhatsApp for the first time, placing Status ads and Promoted Channels in the Updates tab — a landmark moment for one of the last big ad-free apps.

Meta used Cannes Lions to showcase a raft of AI-powered advertising and creative tools aimed at making campaigns faster to build and easier to personalise.