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TL;DR: To advertise on TikTok in the UK, set up a free TikTok Ads Manager account, pick a campaign objective, and launch a native vertical video or boost an existing post with Spark Ads. Self-serve minimums are roughly £50 a day at campaign level and £20 a day per ad group, with clicks typically costing about £0.20–£1.20 and 1,000 views around £4–£10. Whatever you run, UK rules mean the ad must be clearly identifiable as advertising. Why TikTok is worth a small business's tim

Homeware brand Beldray’s first-ever TV campaign, run through ITV’s spend-matching Backing Business scheme, is a template for how UK SMEs can finally afford television.

Google is moving Local Services Ads into a pay-per-lead Performance Max campaign type from August 2026 and retiring the LSA dashboard. UK service firms need to prepare now.

HubSpot has launched Agent Hub and a low-code Agent Builder in public beta, letting marketing teams assemble their own AI agents — no engineers required. Here is what it changes for lean teams.

Comcast's self-serve Universal Ads platform has launched in the UK with Channel 4, ITV and Sky on board, promising to open premium TV and streaming advertising to small and medium-sized businesses.