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Marketing Minute
Lindt Changes Its Leaders as It Fights to Protect Premium Prices
Lindt is replacing top leaders amid soaring cocoa costs and softer sales — a high-stakes test of whether a premium brand can keep charging more when shoppers are counting every penny.
1 day ago3 min read
American Express Loses Its Marketing Chief of 37 Years
American Express global CMO Elizabeth Rutledge, a 37-year company veteran, will retire in 2027, ending an era of marketing continuity.
2 days ago2 min read
Arby's Hires a Papa John's Veteran to Chase Brand and Sales at Once
Arby's names ex-Papa John's marketer Jenna Bromberg as CMO, tasked with balancing brand-building and short-term sales.
2 days ago2 min read
MSQ Poaches Stagwell's James Townsend to Lead Its Next Chapter
Independent agency group MSQ names James Townsend, poached from Stagwell, as its new chief executive as Peter Reid moves to executive chair.
2 days ago2 min read
WPP Hands Adam Gerhart a New Job: Keeping the Clients Happy
WPP names a global chief client officer as it doubles down on client relationships during a turbulent year for the holding company.
2 days ago2 min read
MediaMarktSaturn's Michael Schuld Named CMO of the Year
MediaMarktSaturn's Michael Schuld took CMO of the Year 2026 in Munich — recognition for making brand marketing matter again at a giant electronics retailer.
5 days ago3 min read
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