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UK ad spend set to break £50bn for the first time in 2026
AA/WARC forecasts double-digit momentum carrying the UK advertising market past a landmark £50bn figure in 2026.
Jul 203 min read


UK marketing budgets hold near two-year high — but confidence is slipping
The latest IPA Bellwether shows UK marketing spend still rising in Q2 2026, even as marketers turn more cautious about the year ahead.
Jul 200 min read


Instagram Just Made Reels a Storefront – Here's How UK Brands Turn the Algorithm Into Revenue, Not Just Reach
Instagram's latest shopping features are transforming Reels into a powerful sales channel. Discover how UK brands can leverage product tagging, in-app checkout, and algorithm changes to turn engagement into measurable revenue.
Jul 203 min read


London Tech Week 2026: £6 Billion in AI Investment Pledges
Artificial Intelligence dominated the agenda at London Tech Week 2026, with the UK securing over £6 billion in AI investment commitments.
Jul 162 min read


UK Shopper Behaviour in 2026: The Consumer Trends Every Retailer Should Know
⏱️ 1-Minute Summary Online retail now accounts for 27.5% of total retail sales in Great Britain (ONS, January 2026). While significant, it remains below the frequently quoted "over 30%".
Jul 94 min read


Shopper Insights in the UK: Understanding Consumer Behaviour in 2025
1-Minute Summary: As UK retailers face increasing competition and changing consumer expectations, understanding shopper behaviour has never been more important.
Sep 26, 20253 min read


Merx Marketing delivers 33 roller banners for South & City College Birmingham
Merx Marketing produced and delivered 33 premium roller banners for South & City College Birmingham's 2025 enrolment — on a custom size and a two-week turnaround.
Sep 10, 20252 min read


Daniel Nikolla Named Top Young Marketing Professional in the Midlands
A double win for the Midlands marketing scene: Daniel Nikolla has been named Future Face of Sales, Marketing & Communications by the Greater Birmingham Chambers of Commerce and recognised as Young Professional of the Year at the East Midlands Chamber's Generation Next Awards.
Oct 21, 20203 min read
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